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Lichfield College

You can expect a decent number of contact hours – usually between 20 and 25 hours – in your first year of a fashion degree. On top of this, you will be expected to do a fair bit of independent study, whether that’s at home or in the fashion studios. This could include reading journal articles and books, conducting research, preparing for assessments, working on individual projects and meeting peers to complete group work. Students can choose to work Independently or form collaborative partnerships to realise their proposition in developing the project through to completion. This unit introduces students to the fashion marketing theories and processes. Students will explore the marketing mix, market research and marketing strategies for different size organisations, before researching the influence marketing has on profit, reputation and the customer relationship. This unit explores fundamental aspects of advertising, the history, theories, purpose, scope and optimum channels. Stude...
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Undergraduate Degree Courses

This postgraduate course enables you to develop the specialist skills and knowledge to start a marketing career within the events, hospitality and tourism sectors. You will work with real clients on marketing projects as well as having the option of a six-month placement. This future-focused module enables emerging fashion graduates to identify opportunities in current and evolving markets to support their future career ambitions. We also work with external professionals, many of whom are Manchester Met alumni, to enhance your learning and appreciation of the wider subject. This unit is an opportunity to initiate a self-directed body of work that responds to a personal design philosophy aimed at defined market levels within a contemporary Menswear specialism. This unit is an opportunity to initiate a self-directed body of work that responds to a personal design philosophy aimed at defined market levels within a contemporary Womenswear specialism. This unit is a flexible space where...
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Learn More About Our Courses Our Learning Resources Centres are open 24/7, which means you can study whenever suits you best. You can take the free shuttle bus or walk there in just 15 minutes. “I'm absolutely loving my time at college and being the course rep. I've had so much encouragement and support from my tutor's. As well as this, as Lichfield College is a creative place to study, we also have our own Wedge Gallery that we open to the public to display your amazing work. If you’d rather go straight to your final year, that’s absolutely fine too. For more details on the University of Hertfordshire's entry requirements, please visit ourUndergraduate Entry Requirements page. We are committed to promoting environmental sustainability so we encourage you to walk or bike to college if you can, or travel by public services. If you intend to travel to college by car, please note that our student car parking spaces are limited and a “Pay & Display” car park operate...
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